Building a 15-Year Agency: How 7DOTS' Culture Grew From Two Founders to a Team of Fifteen on Happy Teams

On this week's agency management podcast: Ed shares how 7DOTS' workplace culture evolved from its two-person founding team to the thriving digital agency it is today.

When Ed co-founded digital agency 7DOTS, their team culture strategy was straightforward: "Day one, we started the business. There were two of us. We were the company culture. And as we grew, as we brought more people on board, it's very much a top down approach to it."

The organisational culture shift came as the team development expanded: "When we got to 15 people, it's almost like the culture started to take on its own personality. The first time you find out that you've got WhatsApp groups that you're not part of... I certainly didn't take offense and I just thought, that's great. Because people are organising their own things."

This employee engagement success stems from Ed's focus on talent development: "Really understanding what people's strengths are really trying to bring those out. Not getting people to shy away from trying to develop the toolkits to, maybe where they have got weaknesses, but really empower people."

The employee retention rates prove their strong company culture: "We're 15 years in the making. At the start of October, we had three people pass the 10 year mark. There aren't many people I think in this day and age, particularly who hang around for 10 years."

Hear Ed's full story on building lasting agency culture on the Happy Teams podcast.